Skip to main content

Albert Einstein

Albert Einstein's approach to problem solving is as inspirational as his science is ground-breaking. He managed to describe the most complex and scientific problems in a way that is easy to understand by relating them back to real-life examples.

Einstein was an advocate of understanding a problem fully before even starting to think about solutions. This philosophy is highly relevant in today’s business world where many projects fail because the actual "need" is not fully defined or understood.

One of Einstein's most famous quotes states:

We cannot solve our problems with the same thinking that we used when we created them

Legacy systems, outdated processes and old ways of thinking often influence new solutions without solving the actual problem. Einstein's approach showed how creative thinking can nurture innovation and provide solutions to problems that seemed impossible to solve.